SEO
We fix what's broken first
Slow pages, a site that misbehaves on phones, dead links, duplicate content, and no schema markup. Publish a good blog post on a site like that, and Google still won’t bother ranking it up. So we audit before we write anything. Ten posts on a site Google can’t crawl properly are wasted effort and time.
Then come the basics: people assume their website platform handles title tags, meta descriptions, header structure, internal links, and image alt text. It doesn’t. We once audited a site with a six-figure ad budget whose homepage title tag still said Home.
We target what your customers type, and write for them
For us, keyword research doesn’t mean grabbing the highest search volume. Those keywords are the most competitive, and a new site going after them head-on rarely wins in its first year. We look for what your customers really type into the Google search engine. Those phrases tend to be longer and more specific, with lower volume and much higher intent.
Content is where a lot of SEO turns generic pages into keyword-stuffed pages, written for an algorithm. We write for the person first. If a page doesn’t answer what someone searched for, keyword density won’t save it, and Google has gotten much better at telling.
Off-page work depends on the business. A local shop with a storefront gets far more from a strong Google Business Profile and local than from generic backlink building. So we set the mix to fit you, and don’t run one checklist for everyone.
What you get, and how long it takes
It will take 3 to 6 months before you see real movement. Most agencies don’t say that out loud, because a longer timeline is a harder sell. Somewhere in month two or three, one of two things usually happens. The keyword we targeted starts moving, or it’s clear it won’t, and we switch targets before more time goes into it. We can not tell you ahead of time which. It could go either way.